Is Shins a good franchise opportunity?

Before you invest into Shins, be aware that the beauty products market is very competitive. Unless you are equipped to compete with the many brands out there, you might want to consider carefully before injecting your funds into the Shins franchise.

This is an opportunity which must be carefully planned and can be very lucrative if you get it right and have the perseverance.

Popular Beauty Brand

Shins is a multi-award winning company in Malaysia. Established in 1999, this leading and largest beauty retail store carries more than 200 internationally-acclaimed brands with over 100,000 types of beauty products to meet customers’ demands.

Shoppers can find the retail store in leading shopping malls in several states – Selangor, Kuala Lumpur, Perak, Penang, Johor, Seremban and Malacca. Customer satisfaction is high on their priorities in order to maintain its position as the one-stop beauty centre in Malaysia.

There is a wide range of products at competitive prices to suit different customers’ needs. Employees in the stores also offer professional consultation to customers to assist them while shopping in Shins.

As a customer-oriented company, you will definitely have a pleasant and wonderful shopping moment when you patronize Shins. To attract customers and keep the loyal consumers, Shins offers membership discounts, incentives and other exclusive benefits.

Customers will find imported products from US, France, Italy, Switzerland, Japan, Australia, Spain and Germany.

All the products such as skin care, body care, nail care, hair care, cosmetics and perfume are available at reasonable prices. The products under its belt have received numerous awards from mainstream media in Malaysia such as Cleo Beauty Hall Fame 2008, Bazaar Beauty Awards 2008, and Cosmopolitan Award 2007.

Other than the competitive pricing strategy, Shins have also won the Fair Price Shop Awards 2007/2008 and 2008/2009 awarded by the Ministry of Domestic Trade, Co-operative and Consumerism.

Franchise entrepreneurs who are interested to join the retail and beauty industry can approach the corporation for more information. The initial franchise term is about five years. Franchisees will be granted the rights to operate an outlet in exclusive territory.

Besides selling in-house brands, they can also sell other internationally-acclaimed third-party brands. Those who join the retail and beauty network are entitled to enjoy benefits of brand recognition, credibility and successful business model. They will also get trade benefits which are normally given to established trade players only. For more information, call 03-5630 0888.